Category Archives: Your Podcast

600,000 Podcasts and Growing! – YP40



Blubrry Podcasting recently hit another milestone, 600,000 shows in their podcast directory, and always growing! For those interested in the Apple industry, which is all podcasters in some sense, they have some new toys coming out this week and the rest of fall. We’ve got RSS feeds on the mind so we’ve explained different ways to create your RSS feed (and what is an RSS feed) at Blubrry. Todd is back from travel and they’re talking about all things Blubrry and podcasting on this episode of Your Podcast.

Welcome to Your Podcast, THE Official Blubrry Podcast!

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review 😀.😀

Topics:

  • New from Apple: As always Apple has something they’re releasing, this time it’s iOS12, among other things.
  • 600,000 shows: In the Blubrry Podcast Directory!
  • RSS Feeds: There are a few ways to create your podcast feed with Blubrry. Learn about them here.

1. PowerPress on your site (WordPress)
2. PowerPress on PowerPress Sites (included in hosting)
3. Blubrry Publisher (Will have Blubrry in the name)
4. Podcast Mirror (Free feed service via Blubrry)

    • Dynamic Advertising Insertion System: In beta testing.
    • Switching things up: We’ve got a new voice on the Blubrry blog.
    • Want to work for Blubrry? Columbus office is looking for an administrative assistant for it’s development team.
    • Who owns your podcast? Make sure it’s worked out with any co-host, employees/employers ahead of time. When things split up for whatever reason, it’s best to have a plan.

Support:

    • Welcome our new technical support rep: Helping out nights and weekends, John Haskins.
    • Player images on the Blubrry player: Turn on the option in the “activate and configure now” area. Then upload the episode image to the spot provided in the Podcast Episode box (only works on PowerPress)
    • Episodic images: Where they show up and where they do not. See PHD Episode 109.
    • Directory times: Apple doesn’t show your new episode in the directory listing right away.  Normally 24 hours or less, but sometimes longer. Subscribe to your own show to make sure it’s working properly.
    • Show notes: DO NOT USE A WORD PROCESSOR and copy/paste your shownotes. It causes a LOT of trouble. Hidden symbols and such.

To ask questions or to comment on the show, you can contact Todd or Mike here: yourpodcast@blubrry.com.

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What Is A Podcast RSS Feed?



RSS feeds aren’t exactly user friendly to all, so we wanted to simplify them a bit so that everyone can understand. We explain not only what a podcast feed is but the importance of having one.

What is a podcast RSS feed anyway?

RSS stands for “Rich Site Syndication” or “Really Simple Syndication”. In short, according to Wikipedia, RSS “is a type of web feed which allows users to access updates to online content in a standardized, computer-readable format.” In human language, that means you and your audience can use an RSS feed to consume your content someplace other than your website. Remember blog aggregators/readers? That’s how they work(ed). And, if you have a podcast, the podcast RSS feed is how platforms like Apple Podcasts, Google Podcast, Spotify, and others get your podcast info: they are more like an old-school phonebook, in that they simply list your information, but your podcast is actually served from wherever you host your media files. Your podcast RSS feed tells them things like your show name, the podcast episode title, the duration, etc. By the way, if you’re looking for an incredibly flexible, fast, stable place to host your podcast media files, be sure to check out our Podcast Hosting plans. Or, if you’re wondering how to get your podcast on Apple Podcasts, check out our step by step guide.

Why you need a podcast RSS feed

Put yourself in your listener’s shoes… or eyes & ears… for a minute. When you post anything to your website, your RSS feed defaults to listing a certain number of your most recent items. For example, WordPress defaults to listing the 10 most recent posts. The thing is, podcast readers will ignore anything in the default RSS feed that isn’t a podcast. So, if you’re publishing a handful of blog posts per month as well as a podcast per week, your default feed will only serve up those four podcasts. Your listeners are missing out.

BUT! If you have a podcast-only RSS feed as Blubrry users do, your listeners will have access to more of your awesomeness because the feed won’t be filled up with blog post content. Just the podcasts. You should have a podcast-only RSS feed.

Three ways to create a podcast RSS feed

Something to seriously consider as you set out on your epic podcasting journey: do you want to own and control your podcast RSS feed? The answer, if you truly care about your own story, is most likely yes. In which case, read on.

  1. The PowerPress WordPress plugin. It’s free. It’s super simple. It’s one of the most trusted ways to share your story with the world. The PowerPress WordPress plugin makes creating your podcast RSS feed ridiculously easy. That’s why there are tens of thousands of active installs, all over the world. We began developing the PowerPress WordPress plugin way back in 2008 because we wanted an easier way to create a podcast RSS feeds for our own podcasts. There is even a step-by-step guide on how to create your podcast RSS feed over at Blubrry.com.
  2. If you don’t have a WordPress site we provide one to every customer for free and it has PowerPress included. There certainly are a plethora of other options, but none are as simple to use or widely adopted and it’s integrated into the free WordPress site for those that do not have one.
  3. There is no three.

Ok. Those are the basics of what a podcast RSS feed is, why you might want one, and how to set up your very own podcast RSS feed. Be sure to check back often for more podcast RSS tips and tricks. And, as always, if you’re a Blubrry customer and you have any questions at all, give us a call. We have real, live humans ready, willing and able to help you build your podcast– including technical support in setting up a podcast RSS feed.

We should also mention that sometimes our corporate customers or podcasters experimenting in the space do not want to go the WordPress route. That’s really ok as we have a solution for you where you can publish directly on Blubrry.com as well and we will provide you an RSS feed from there. We always want to suggest the best solutions first, as we truly believe you should build your brand on your .com this results in the best SEO for your show.

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The FCC is Podcasting – YP39



The Federal Communications Commissions, better known as the FCC, has officially joined podcaster ranks with their own show, entitled More than Seven Dirty Words. A play on their role in communications, it focuses on the organization as a whole. Shawn Thorpe joined Mike on the episode today as Todd was out on travel. They discuss a new podcast event happening in Atlanta and podcast listener demographics.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review.

 

News:

  • They regulate TV, radio, cable and wire and satellite communications and now they have a podcast. The FCC just released an episode of their show, More Than Seven Dirty Words.
  • A Pod Connection: Podcasting conference happening in Atlanta Oct 5 – 7th.
  • No surprise here, Millennials and Gen Xer’s top the charts in podcasting listening. Check out the data from NextRadio.

Topic:

  • Just who is Shawn Thorpe and how long has he been involved with Blubrry?

Support:

  • Moving your podcast: When you are running your podcast from a website, do not change the domain until you have redirected to the new website/domain. Rebranding needs to be done in a particular order to work correctly and to not lose subscribers/listeners. Follow the steps below.
  1. Set up your new domain/website.
  2. Import podcast to your new site.
  3. Check PowerPress settings.
  4. Copy/Paste all settings from Destinations (that you’re able to).
  5. Redirect old RSS feed to new RSS (no not do a whole site redirect yet).
  6. Put your new RSS feed address in the “iTunes New Feed URL” tag or setting on both the new and the old RSS feeds.
  7. Wait 30 days, perform site redirect then.
    ***Post new content only on the new site.
  • Spotify: If your Spotify link doesn’t work, please check with us first (if you are hosting with us) and we will check it. If we find nothing wrong, you will have to contact @spotifycares on Twitter (it’s their only support for podcasters). Check with us first, before heading over to social media.
  • For those using Generator: (Blubrry.com RSS feeds) Do not put ANYTHING in the Alternative Feed URL box. That will cause a loop that will duplicate every episode over and over and over in the feed (which is really annoying to clean out).
  • Import Podcast from within PowerPress: This is NOT a workflow. It’s meant to be a one-time only use to move a feed to WordPress from any other feed.

To ask questions or to comment on the show, you can contact Todd and Mike here: yourpodcast@blubrry.com.

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The Power of RSS – YP38



RSS FeedThere is always something happening in the podcasting world and the tail end of summer 2018 has been no different. Apple has been cracking down on stuffing multiple keywords into RSS tags, listen in to learn how to deal with the issue a bit, and that they have fixed the Podcasts Connect issue. Even though Alex Jones is not listed in most podcast directories or apps, his show is still online due to the power of RSS.  Lots of traveling for the team; Mike is back from vacation and Todd is heading out on a road trip.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review.

News:

  • According to Apple, they’ve fixed the issues with Podcast Connect logins with Apple IDs. This is yet another example of the importance of owning your RSS feed.
  • More on Apple, they’re dealing with an issue concerning Title and Author RSS tags. They’re currently cracking down on keyword stuffing, and have even been de-listing shows for replacing GUID tags.

Topic:

  • The infamous Alex Jones and his content is still online, because he owns his domain and RSS feed. Learn more about the Power of RSS here.
  • Submitting your podcast to Apple: Why we do not submit shows for customers (Apple, Google, etc).

Support:

  • As a podcast company, putting podcast hosting on hold: Why Blubrry can’t do that.

To ask questions or to comment on the show, you can contact Todd and Mike here: yourpodcast@blubrry.com.

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Google Podcasts Adds Landing Pages – YP37



Your Podcast is back in action after Todd and Mike returned from Podcast Movement 2018 in Philadelphia. With much to talk about concerning announcements at the conference, they dive right in to some topics of discussion concerning Google, events, team members and a new giveaway. Google’s new landing pages for podcasts are a new addition for non Android devices and browsers, they explain why this is important. Not to leave other events out in the dust, they talk about OzPod in October happening in Australia. Last but not least, Blubrry has a new team member, Aaron. Don’t forget to participate in #PlantYourBlubrry, a month long giveaway of equipment.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review.

News:

Topic:

  • Podcast Movement recap: Todd and Mike give you their personal opinions on how the event went this year.

Support:

  • Email addresses: Be sure to give tech support the email address you use to log in to Blubrry when you contact us. Many people use a different email address than the account email they use at Blubrry, but the account email is how we find your show on our system. If we have to ask you for that, it delays us in helping you.
  • Spotify, Spotify, Spotify! 4 out of 10 contacts this week so far have been Spotify related.
    To get on or stay on Spotify via Blubrry you must:
    1. Have your Apple Category selected (the first one).
    2. Have a description for the overall show and for each episode (show notes/blog post).
    3. Be hosted on Blubrry.com for EVERY media file.
    4. Be in mp3 format (no m4a or mp4).
  • Adding the Spotify link to your PowerPress subscribe links (2 steps).
    1. Enable the Spotify link in the Website Tab of PowerPress.
    2. Copy the Spotify link from the blubrry dashboard and paste it into the Spotify listing box in Destinations in PowerPress.
  • Phone support may be offline or slow next week (August 9th – 16th). For fastest service, use the contact form at blubrry.com/contact/

To ask questions or to comment on the show, you can contact Todd and Mike here: yourpodcast@blubrry.com.

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Podcast Movement 2018 is on! – YP36



Todd, Mike and MacKenzie are in Philly this week for Podcast Movement 2018. If you are in Philly, drop by the booth, say hi, tell them about your show and grab some swag while you’re at it! Meantime, in this episode of the PowerPress Podcast, they talk about NPR’s Smart Audio Report with Edison Research, the makers of S-Town being sued by the estate of John McLemore, the relaunch of TalkShoe and lots about Podcast Movement — why you want to be there and what we’d love to show you. Of course, we beat some dead horses in the support section.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review.

News:

Topics:

Support:

  • The speed of updates for various apps and directories. When you publish your new episode. People (mostly new podcasters) think it should be instantly visible in every platform. That is not how RSS works. These places/apps/directories PULL your RSS feed when they want, not when you want (in most cases). Best thing you can do is subscribe in a podcast only app (not Stitcher, Google Play or Spotify) and you should get your new episode right away (few minutes normally). Also, check to make sure the episode made it in your RSS feed. The RSS feed is the key. Look at in https://CastFeedValidator.com or the Firefox Browser.
  • Phone support is going to be slow this week (or non-existent). If you call, leave a message and the team will do its best to get back to you, otherwise, the quickest way to get help this week will be the contact form at blubrry.com/contact/.

To ask questions or to comment on the show, you can contact Todd and Mike here: yourpodcast@blubrry.com.

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Moving On and Taking Ownership – YP35



There comes a point that every podcaster must ask themselves: am I doing the best things possible I can for my audience and the growth of my show? Sometimes it is appropriate to move on to a different network, platform, format, etc. It’s important to consider the factors and amount of work necessary for a quality show. Todd and Mike discuss some shows moving on and why podcasters should take be seriously considering taking ownership of their podcast and shows.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review.

News:

Topics:

  • Hijacking feeds: Castbox.fm has been fielding this dilemma for a while, here is their statement.
  • Google Podcasts: Todd’s take since he was gone when the news came out.
  • SSL Certificates: We now recommend that you think about moving your site to HTTPS if you are using PowerPress on your own WordPress site. We will have some helpful articles on Blubrry soon (It’s a work in progress, so please be patient).
  • PowerPress 7.3: We’ve replaced the Google Play subscribe link with Google Podcasts and added a Spotify subscribe link.
  • Our Subscribe on Android feature now includes Google Podcasts.
  • Multiple podcasts: Do you really need to do more than one show right off the bat? When you are new at podcasting in general, we suggest you start one, get used to the workload and it functions, and most importantly how much work it is, and then decide if you really want to do another one. As Mike always says, “1 is X amount of work and 2 or more is 4X.”

Support:

  • “My show isn’t updating on (insert directory here)”
    1. Include the account email, especially if you are contacting us from a different email address.
    2. Your website link.
    3. Episode (which one?): Episode name, because numbers don’t always make sense.
    4. Give direct links so we can see exactly where the problem is.
    5. Screenshots, please don’t send them. Links are much more helpful, send those instead (unless we ask for a screenshot). Also, videos generally will not help.
    6. Please, specify WHERE they are not showing up / updating. It’s not always iTunes/Apple Podcasts App.
    7. Remember 24 hours is NOT abnormal for update times on directories.
  • Apple Podcasts is no longer iTunes, make note of this. Apple’s team is getting very serious about rebranding “iTunes”. When it comes to podcasting, it’s Apple Podcasts, not iTunes.

To ask questions or to comment on the show, you can contact Todd and Mike here: yourpodcast@blubrry.com.

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Google Podcasts App is here! – YP34



The awaited Google podcast app is here and available in the Google Play store for download. Mike Dell and special guest host Dave Clements, from the Blubrry Support team, and host of the GeekThis Podcast, talk about the new Google Podcasts app for Android. There are some upcoming updates to PowerPress, so be on the lookout for an update in the future. Dave and Mike discuss how it is working for the Blubrry technical support team and some other support issues.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review.

News/Topics:

Support:

  • What is it like working at Blubrry in technical support?
  • Spotify Update – They have “started” on the backlog of submissions. It’s still going to be a while before shows are accepted and added to the platform. The Blubrry team has no way to speed up the process, sorry!
  • Blubrry Player: How to get the images to show on your site. Give Blubrry your RSS feed for the directory.

To ask questions or to comment on the show, you can contact Dave here: dave@blubrry.com and contact Todd and Mike here: yourpodcast@blubrry.com.

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Podcast Ownership Agreements — YP33



The Apple community has been making suggestions recently, and we think it’s important that podcasters resolve any ownership debates before they turn into issues. This episode also mentions some best practices when creating an account and getting started with your show.

Accidents do happen even to longtime podcasters and Todd and Mike had to record this episode twice. Recording files don’t turn out the way you hope they will.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review.

News:

  • Apple has ‘suggested’ that podcasters use secure feeds. Aka https feeds, which Blubrry has been offering for several years at this point.
  • The 2018 Podcaster Hall of Fame inductees has been announced this year. We see some very deserving and familiar faces on this years list. Congrats to all of the podcasters and we’re looking forward to seeing you this summer at Podcast Movement.
  • IAB Standards: What are they, who is following them and who is not? Blubrry will be IAB certified later this year.

Topics:

  • Partner agreements: Make sure you and your host have a plan on who owns the show, whether that is 50/50, an employee, etc.
  • Show decisions: There are lots of opinions out there, but as show host you have to decide what you want for your show.
  • We sometimes think all podcast producers are the same, but there seem to be 3 types.
    • Hobbyist: Might not care much, they’re doing this for fun.
    • Semi-pro/advanced hobbyist (most common): Serious, but not trying to make a living from podcasting.
    •  Professional: They want to make money with ads or using podcasting as a marketing outlet for their business. Also, some universities are using podcasting (see latest PowerPress episode).
  • Even if you are not a professional podcaster, you should still protect your brand and do as much as possible to keep your intellectual property because you never know what could happen.

Support:

  • When you delete your account at Blubrry, it is deleted. Do not do this to change something. We can help you change just about anything about your show, so please contact us instead of deleting your account. The team will show you the best way to get your issue resolved.
  • Spotify: We know it stinks that they’re not taking new shows right now, but it’s out of our control.
  • Keyword stuffing: Don’t do it. Titles, author tags and other places with long titles are not necessary.
  • Be careful when creating your account. Double check your email address (make it one you check). Often times a podcaster will sign up with an email that they rarely use or doesn’t exist. We need a good email address; and if you don’t hear from us and think you should have, check your spam!

To ask questions or to comment on the show, contact Todd and Mike here: yourpodcast@blubrry.com.

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Blubrry is Moving and Your Podcast on the Apple Charts – YP032



Big things are happening with Blubrry; we’re moving and hiring! The headquarters and development office in Columbus, Ohio, is moving up town into a much larger space. The board just finished its annual meeting and planning session and is excited about the ideas we’ll be expanding on in the next year. Some very cool things will be shared with podcasters in the next nine months or so. Todd and Mike talk about Apple Podcasts (iTunes) and how the ranking works (and doesn’t work). Apple is cracking down on shows trying to game the system. As Mike heads the support team, he’s well aware of how important it can be for podcasters to remember, ‘Help us help you’ in support. Stick around for the five things you really need to know about your podcast even if you are a very technical person.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review.

News:

Topics:

  • Apple Podcasts charts are NOT based on ratings, reviews, downloads or anything other than new subscribers over time (Apple only knows). Also, Apple can (in rare cases) manually place a show. Getting ratings and reviews is NOT going to make you climb the charts. Good for social proof, but that is it.
  • Just keep making good content: Write blog posts for Google to go along with your show and promote your podcast in appropriate ways, and in the long haul, you will grow your show.

Support:

  • “I get an error… ”  When you contact support and tell us you have “an error” please explain what you are trying to do and where you are trying to do it, what the error is and any other information to let us find the account. In most cases, screenshots are not helpful, live links are better. Tell us where to see the problem you are having. It will save a lot of time in letting us help you.
  • Five things you MUST know (or learn).

5 things you MUST know about your podcast as a podcaster – Even a non-techie one

  1. Where is your website hosted? (Godaddy, Dreamhost, Squarespace, WordPress.COM or ??)
  2. What is your RSS feed address? RSS feeds are the transmitter for your podcast. Learn it, write it down, save it somewhere, but know your RSS feed!
  3. Where are your media files hosted? (Blubrry, in a folder on your webserver, Amazon… )
  4. What email address you use to log in to Blubrry.com?
  5. PASSWORDS to everything. Use a password system on your browser like LastPass or something that will help you remember all the passwords.

To ask questions or to comment on the show, contact Todd and Mike here: yourpodcast@blubrry.com.

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