Deezer The Podcasts You’re Looking For



Blubrry Podcasts Now Distribute to DeezerSorry, we couldn’t resist the obvious pun + sci-fi reference. We also couldn’t resist making it easier than ever for podcasters to distribute your podcasts to even more listeners. Which is why, for the past year, we’ve been quietly working with Deezer behind the scenes. The result? Next week you’ll be able to submit your podcast to Deezer and their 14 million monthly active users through Blubrry, one of the most flexible and powerful podcasting platforms on the market.

How do I get my podcast on Deezer?

It’s actually pretty easy. All you have to do is use your Blubrry account–even a free one– and claim your podcast listing in the Blubrry Podcast Directory if you havent already and then submit your show through the Podcaster Dashboard. We’re putting the final touches on everything, and will have this new distribution location ready to go live next week, so make sure to check back.

Why Blubrry & Deezer?

Deezer is huge. As of January, 2019, “Deezer had 56 million licensed tracks in its library, with over 30,000 radio channels, 14 million monthly active users, and 7 million paid subscribers.” And–like about every other streaming audio platform–Deezer wants in on the growing podcast market. Which is where Blubrry comes in. “We touch in excess of 75,000 shows and have 150 million downloads a month across all of our customers” says Todd Cochrane, Blubrry’s CEO. “So, we could bring 75,000 shows to Deezer.” Even better? If you’re a hosting customer, Blubrry’s IAB  certified podcast stats platform will still give you the most reliable, accurate data available on the market today.


Podcast Platform Updates, August 2019



In an effort to continue making it easier than ever for you to produce and grow your podcast, Blubrry is constantly tweaking, developing, and redeveloping our industry-leading podcasting platform: from Podcast Hosting, to IAB Certified Podcast Statistics, to PowerPress. Going forward, we’ll post periodic updates about our progress, and some of the major releases we think you might find interesting & helpful. Read on for some bright shiny podcast platform release from Blubrry for August 5, 2019.

Cast Feed Validator, Revitalized!

There’s always more you could do to produce and promote your podcast. Beyond curating and creating killer content, you have to actually publish your podcast and make sure it’s out there and accessible to your listeners–all listeners. You can breathe a little easier today, though. Blubrry has made that last part easier for you with our free service, Cast Feed Validator.

Cast Feed Validator checks to see if your podcast RSS feed is working properly. It’s really that simple. And it’s really free, too. All podcast directories have to read and play your podcast; and some of them–including Apple–will accept a feed that isn’t actually working the way you want it to.

Run your feed through our Cast Feed Validator and we’ll tell you what needs improvement and what is flat out broken; quick results for podcast necessities. Fast, free, and reliable assessment for your podcast feed.

We thought it was such a great service that we acquired it in 2017. We also knew it needed a bit of TLC and some updating which we’re excited to announce today. Some of the new goodness is listed below:

  • Mapping of Apple’s old and new categories. Learn more about that here.
  • SSL certificate tests
  • More in-depth tests on server behavior and metadata
  • Feed tests that look for hard-to-find bugs

But wait, there’s more! This isn’t just limited to Blubrry users, any podcaster can check their feed. We are keeping it free because a properly working directory is better for the entire podcasting community. Take a look at the new site and test your feed here

Play and Partial Download Reporting Now Fully Available

Earlier this year, we released Play and Partial Download Reporting as part of our IAB Certified Podcast Statistics platform for our Advanced Stats customers. It’s been great seeing more and more podcasters use this valuable service during our free trial period. Today, that service is still available, and it’s only $5 additional per month. Make sure to double check yours if you want to retain access to partial download reporting in your Advanced Stats.

More podcast platform updates coming soon

Every couple weeks or so, we’ll post another update, detailing some of the things we’ve been hard at work on, trying to make it easier for you to podcast.


Cast Feed Validator, Revitalized!



There’s a never ending list of things you need to do to create and promote your podcast. Beyond your fascinating content, you’ve got to publish and make sure it’s out there and accessible to your listeners – all listeners. We’ve made that last part easier for you with our free service, Cast Feed Validator.

This ultimate test checks to see if your podcast RSS feed is working properly – that’s an easy way of explaining what it does, because it really does not much more than that. Podcast directories have requirements to read and play your podcast, and some of them – including Apple – will accept a feed that isn’t actually working the way you want it to.

Run your feed through our test and we’ll tell you what needs improvement and what is flat out broke; quick results for podcast necessities. We took over the service in 2017 knowing it was time for an update.

New Features:

  • Mapping of Apple’s old and new categories. Learn more about that here.
  • SSL certificate tests
  • More in-depth tests on server behavior and metadata
  • Feed tests that look for hard-to-find bugs

This isn’t just limited to Blubrry users, any podcaster can check their feed. A properly working directory is better for the entire podcasting community. Take a look at the new site and test your feed here


Full, Dynamic Podcast Ad Insertion Now Available



You work hard on your podcast—to tell great stories and to build your audience.  And, until now, ad insertion could be a pretty expensive proposition each time you wanted to swap out your inventory. But, as we all learned from Harry & Lloyd in Dumb And Dumber, just because you paid a lot for your orange tuxedo, doesn’t make it good.

Expensive ad insertion isn’t always good

That’s why Blubrry is proud to release our Full Ad Insertion platform today, available exclusively for our Pro customers—all you have to do it ask. Let our team know that you’d like access and we’ll enable it immediately. We’re positive this is going to ease your advertising worries, without adding crazy cost.

Have an ad spot or special show promotion you need to include in your episode after finalizing or publishing it? No problem. You can easily insert those audio spots into your episode with Blubrry before or after it’s published.

Combined with Blubrry’s IAB certified podcast statistics, exceptional hosting and optional websites, and easily manageable dynamic insertion, full ad insertion provides the complete solution for any professional podcaster.

“There are plenty of resources accessible to podcasters, but we truly offer a complete solution for publishing and championing growth,” said Todd Cochrane, CEO of Blubrry. “By launching full ad insertion we’ve guaranteed another podcast component that creators can easily manage at an affordable price.”

Even Better? Our Ad Insertion Platform is more robust… AND LESS EXPENSIVE than what’s on the market today.

Full Ad Insertion costs an additional $49 a month, and a 10 cent file rebuild fee, and can be enabled for any professional customer, including those migrating or currently launching their show. Learn more about costs and how to move here.


New Monetization Partner: Stagepass



What is Stagepass?

Stagepass is a marketplace for creatives to auction experiences to their audience. Creatives are podcasts hosts, and also include, but are not limited to: speakers, artists, authors, YouTubers, and thought leaders. Each host is verified by Stagepass to let audiences know that experiences with that person will be authentic. Once a host is verified they can link their bank account with Stripe and immediately begin auctioning experiences. Hosts can post as many experiences that they wish and provide pictures and videos to provide more content for bidders on that auction.

Experiences can be in any format – in person, online, over the phone, or over any other medium. The key is that the experience is what the host makes it, and what their audience wants. For audiences, experiences satisfy an emotional need for deeper connection with hosts they have listened to for months and years. Podcast consumption is the most intimate medium, and listeners crave more than just one-directional flow of information – they want to get to know hosts better, tell hem what they like about the show, and experience something more meaningful and visceral than simply listening. Hosts have full control over the pricing structure and can set a starting and reserve price they are comfortable with.

Stagepass was built so that hosts can focus on their craft full-time, by providing value to the people that love them most – their audience. This gives hosts the ability to spend all of their time thinking about their audience, rather than what sponsors want to see in their craft.

Why Use Stagepass?

Flexibility: A tool for hosts to make additional revenue when needed (or wanted). Auctions can be conducted over any period of time, which gives hosts an easy way to throttle income when necessary. If a host needs to make income quickly they can conduct a 24-hour auction. On the opposite end of the spectrum, if a host wants to create anticipation and build interest over time, they can create longer auction periods.

Plays Well With Others: Stagepass is complimentary to other methods of income, including Patreon and sponsor support. Auctioning experiences does not take away from the value that Patreon supporters and sponsors derive from their relationship with the host. Patrons donate due to their appreciation of the art that the hosts create, and sponsorship value stems from the resonance that its products have on target audiences. Hosts can use all services simultaneously and satisfy the value experience of all of their monetization supporters. That said, Stagepass offers more value to audiences and supporters. With podcasting being the most intimate medium, listeners develop a sense of deep connection with hosts of shows, and desire to experience more with those people, in ways outside of the original medium. They crave connection beyond the show, hence the name Stagepass.

Timing: Jump in early, it’s the right time to begin monetizing through experience. Over recent years the demand for unique experience has soared. In a recent study, Millennials, who are now the largest consumer segment of the market, have reported that 72% would spend money on experiences over anything else (Inc.). Listeners are wanting more than one-directional engagement and are looking for experience.

Additional Benefits

  1. Hosts do not have to create additional content like Patreon.
  2. Users can create experiences that provide no preparation or follow-up.
  3. Experiences provide exponential returns with the auction system.
  4. Hosts can create as many auctions that they like.
  5. Users can avoid appealing to sponsors and focus on adding value to listeners.

Read more here to learn about Stagepass and get started in the Make Money section of Blubrry’s Podcaster Dashboard.


How the 2019 Apple Podcast Category Changes Affect Your Podcast



2019 Apple Podcast Category changes affect nearly 75% of podcasts shows. Is your podcast affected by the change?

Chances are your podcast will be affected by the new Apple podcast category change coming this August. For podcasters worried about what will happen to your category listing on Apple podcasts, breathe easy: Apple will map removed subcategories to their top-level category. That means that if you do nothing and your category is affected, you will still, at the very least, be in a top-level category.

Take advantage of this opportunity! If your show can take advantage of the new categories, update your categories immediately. This change is an opportunity for your show to be of the first in these new categories. If you are a Blubrry.com hosting customer, please go to the podcaster dashboard, click on “Podcast Settings” then select your new August 2019+ categories. If you are a PowerPress user, please update to version 7.5 or newer, then go to PowerPress Settings, select the “Apple” tab and proceed to set your new August 2019+ categories.

The most affected categories include “Comedy”, “Education”, “Government & Organizations”, “Music”, “News & Politics”, “Sports & Recreation”, “Technology”, and “TV & Film”. Comedy, Music, News & Politics and TV & Film now have 37 new subcategories to grow into. Sports & Recreation was essentially re-factored and is now simply called “Sports”. Education had many of its subcategories eliminated, replaced with new more appropriately titled subcategories. Sadly Government & Organizations” and  “Technology” had their subcategories completely eliminated. The most shocking subcategory to be eliminated was “Podcasting” found under “Technology” since there are nearly 10,000 shows found in that subcategory today.

Before we dig further into the changes, the 2019 Apple Podcast category changes is a refreshing step forward with improving the organization of podcasts in the Apple podcasts directory. The last category changes were made way back in 2011, and even then, they were only minor changes. The 2019 Apple Podcasts category changes, though, are significant. So significant, you’ll probably re-read this article a few times to fully understand the scope of the changes.

Again: this update is significant! In August Apple will transition from 67 top and subcategories to 112. Every top-level category has been touched, either with the title being renamed or the addition or removal of sub-categories. Of the changes, 51% of the existing categories remain unchanged and 16% are renamed and the remaining 33% removed. There are nearly 70% more podcast categories. Wrap your head around that! 

Using data from the blubrry podcast directory—with over 700,000 podcasts—over 130,000 of these shows have at least 1 required category change. Over 55% of shows that use a top-level category as their primary category now have new subcategories to pick from. Nearly 75% of podcasts are affected by these category changes!

Top-level Apple podcast category changes

The current 16 top-level categories continue, however, 6 have been re-titled. 3 new top-level categories have been added. These new top-level categories include “True Crime”, “History” and “Fiction”. Fiction is the only new top-level category that also includes new subcategories.

Pre 2019 top-level categories:

  • Arts (unchanged)
  • Business (unchanged)
  • Comedy (unchanged)
  • Education (unchanged)
  • Government & Organizations changed to “Government”
  • Health changed to “Health & Fitness”
  • Kids & Family (unchanged)
  • Games & Hobbies changed to “Leisure”
  • Music (unchanged)
  • News & Politics changed to “News”
  • Religion & Spirituality (unchanged)
  • Science & Medicine changed to “Science”
  • Society & Culture (unchanged)
  • Sports & Recreation changed to “Sports”
  • Technology (unchanged)
  • TV & Film (unchanged)

New 2019+ top-level categories:

  • True Crime
  • History
  • Fiction

411 on secondary level Apple Podcasts categories

The secondary level category changes, or “subcategories” as Apple labels them, is much more complicated. Apple Podcasts almost doubled the number of subcategories from 51 to 93. We broke down the changes into 3 segments: removed, changed, and added.

The most ambiguous subcategory titles have been removed in favor of titles that identify the category better. For example “Other” under “Religion & Spirituality” has been removed.

Apple Podcasts subcategories that have been removed

Apple removed 22 subcategories. Shows that fall into these subcategories will now default to their top-level category noted.

  • Business
    • Business News (shows will now appear under Business, see note1)
    • Shopping (shows will now appear under Business)
  • Education
    • Education Technology (shows will now appear under Education top category)
    • Higher Education (shows will now appear under Education top category)
    • K-12 (shows will now appear under Education top category, note2)
    • Training (shows will now appear under Education top category)
  • Government & Organizations (renamed to Government)
    • Local (shows will now appear under Government)
    • National (shows will now appear under Government)
    • Non-Profit (shows will now appear under Government)
    • Regional (shows will now appear under Government)
  • Health (renamed to Health & Fitness)
    • Self-Help (shows will now appear under the Health & Fitness top category, note3)
  • Religion & Spirituality
    • Other (shows will now appear under Religion & Spirituality)
  • Science & Medicine (renamed to Science)
    • Medicine (shows will now appear under Science top category, note4)
  • Society & Culture
    • History (shows will now appear under Society & Culture, note5)
  • Sports & Recreation
    • Amateur (shows will now appear under Sports)
    • College & High School (shows will now appear under Sports)
    • Outdoor (shows will now appear under Sports)
    • Professional (shows will now appear under Sports)
  • Technology
    • Gadgets (shows will now appear under Technology)
    • Tech News (shows will now appear under Technology)
    • Podcasting (shows will now appear under Technology)
    • Software How-To (shows will now appear under Technology)

Note1: We recommend mapping “Business News” to News > Business News
Note2: We recommend mapping “K-12” to Kids & Family > Education for Kids
Note3: We recommend mapping “Self-Help” to Education > Self-Improvement
Note4: We recommend mapping “Medicine” to Health & Fitness > Medicine
Note5: We recommend mapping “History” to the new top-level category History

Apple Podcasts subcategories that have been changed

Apple has changed 11 subcategories. Shows that fall into these subcategories will not be affected other than appearing in a retitled category.

  • Arts
    • Literature renamed to “Books”
  • Business
    • Management & Marketing renamed to “Management” (see note1)
  • Education
    • Language Courses renamed to “Language Learning”
  • Health (renamed to Health & Fitness)
    • Fitness & Nutrition renamed to “Fitness” (see note2)
  • Games & Hobbies (renamed to Leisure)
    • Other Games renamed to “Games”

Note1: We recommend marketing only podcasts use the new category Business > Marketing
Note2: We recommend nutrition only podcasts use the new category Health > Nutrition

Apple Podcasts subcategories that have been added

Apple has added 67 new subcategories. These categories expand upon most of the top-level categories

  • Business
    • Entrepreneurship (new!)
    • Marketing (new!)
    • Non-profit (new!)
  • Comedy
    • Comedy Interviews (new!)
    • Improv (new!)
    • Stand-up (new!)
  • Education
    • Courses (new!)
    • How To (new!)
    • Self-Improvement (new!)
  • Fiction (new!)
    • Comedy Fiction (new!)
    • Drama (new!)
    • Science Fiction (new!)
  • History (new!)
  • Health & Fitness
    • Medicine (new!)
    • Mental Health (new!)
    • Nutrition (new!)
  • Kids & Family
    • Education for Kids (new!)
    • Parenting (new!)
    • Pets & Animals (new!)
    • Stories for Kids (new!)
  • Leisure
    • Animation & Manga (new!)
    • Crafts (new!)
    • Home & Garden (new!)
  • Music
    • Music Commentary (new!)
    • Music History (new!)
    • Music Interviews (new!)
  • News
    • Business News (new!)
    • Daily News (new!)
    • Entertainment News (new!)
    • News Commentary (new!)
    • Politics (new!)
    • Sports News (new!)
    • Tech News (new!)
  • Science
    • Astronomy (new!)
    • Chemistry (new!)
    • Earth Sciences (new!)
    • Life Sciences (new!)
    • Mathematics (new!)
    • Natural Sciences (new!)
    • Nature (new!)
    • Physics (new!)
    • Social Sciences (new!)
  • Society & Culture
    • Documentary (new!)
    • Relationships (new!)
  • Sports
    • Baseball (new!)
    • Basketball (new!)
    • Cricket (new!)
    • Fantasy Sports (new!)
    • Football (new!)
    • Golf (new!)
    • Hockey (new!)
    • Rugby (new!)
    • Running (new!)
    • Soccer (new!)
    • Swimming (new!)
    • Tennis (new!)
    • Volleyball (new!)
    • Wilderness (new!)
    • Wrestling (new!)
  • True Crime (new!)
  • TV & Film
    • After Shows (new!)
    • Film History (new!)
    • Film Interviews (new!)
    • Film Reviews (new!)
    • TV Reviews (new!)

For a full list of the new podcast categories from Apple, please visit the Apple Podcasts Categories page.

Analysis of the changes

After reviewing the changes and comparing the number of podcasts that appear in the various subcategories, we have determined the changes Apple has made will be a net positive for most shows. These new categories and subcategories will now have their own top 200 shows featured within them, which will give over 13,000 podcasts top 200 exposure in the Apple podcasts directory. So, while change can be scary sometimes, in this instance you actually now have a better chance to gain more exposure. Which means it might make it easier to grow your audience.

PowerPress Plugin Users

We have a big update coming to PowerPress in the next few days with all these changes plus a lot more..


Podcast Advertising Made Easy



You have a podcast.

You’re making money from advertising on your podcast.

But you’re stuck with your current system, which probably means you’re not monetizing your back catalog, and/or you have to re-record and re-upload your file every time an advertiser changes.

What if we told you it doesn’t have to be that way anymore?

Yep. Blubrry has built and launched an easier way to do podcast advertising insertion. It’s for those of you who manage your own ad campaigns and need to build anything from very complex to fairly simple campaigns. And, since it’s on our podcast hosting and podcast stats platform, you can rest assured your campaigns are measured with IAB certified compliant Podcast Measurement stats.

Even better? We built this podcast ad insertion system to be easy to set up and maintain for podcasters. There are a couple different levels, with another coming this fall:

  • The advertising insertion system is available exclusively to our professional hosting customers. Pro customers receive our Simple Podcast Ad Insertion service that includes pre-roll ads for episodes published within the last 50 days ‘free’ as part of their plan.
  • The Full Insertion version comes with pre-mid-post roll and is priced at $49.95 a month with a .10 cent file rebuild. Yeah. It’s pretty competitive pricing, isn’t it?
  • Another level of Dynamic Advertising Insertion, which will include geographic targeting, is expected to be deliver Q4 2019.

Not a pro hosting customer yet, but want access to this awesome podcast ad insertion system? We don’t blame you. So, contact us and learn more here.

Ready to use our podcast ad insertion system but need the nitty gritty how-to details? Read here.


Music in Podcasting – YP61



Music in podcasting; there are many questions out there regarding the legality and capabilities, we’re here to clear that up. A knowledgable and experienced podcaster looked into who is the fastest media host in podcast and shared their findings. PowerPress 7.5 is coming soon and the original Podcast Awards are coming soon. Guest host, Barry Kantz, CFO and General Counsel for RawVoice / Blubrry.

 

 

 

 

News:

  • Daniel J. Lewis, from the Audacity to Podcast, has done a very technical review, article and research about who is the fastest podcast media host. (Spoiler, Blubrry tied for 1st place!). Also, some very interesting facts about stats for some hosts.
  • PowerPress 7.5 (coming soon) will support WebSub, which does instant updating of Google Podcasts and others, and Multi Blubrry hosting accounts. This is good for people that want more than one podcast feed coming from their site.
  • The original podcast awards show: People’s Choice Podcast Awards nominations are open.

Topics:

  • Do you want to use music in your podcasts? Barry, the Master of Fine Print, received a call from a Blubrry customer asking about the legalities of starting a music podcast. This question comes up from time-to-time so Barry explains the ins-and-outs of using music in your show.

Support:

  • If you do not see your latest episode in apps or directories, make sure its in your RSS feed first.
  • Mike’s Publishing Checklist:
    • Publish episode (see: youtu.be/MRqsylR1uXw)
    • Clear the cache on your website (how to do that or if you need to do that varies with where you are hosting your site and what caching plugin you may or may not have)
    • Check feed on CastFeedValidator.com to make sure nothing went wrong and to make sure the episode made the RSS feed.
    • Check your favorite podcast app to see that you got the new episode. (YES, subscribe to your own show!)
    • Relax 😀 If all the above is good, it WILL get to the directories and apps when they PULL it next. Nothing is wrong!
  • Email addresses when contacting tech support: if you need to contact support at Blubrry, please either use the email address on your account or TELL us what it is in the first email so we don’t have to ask.  To find your account we need the email address you use to login to blubrry.com. Also, the name of the show you are asking about is helpful. It will speed up your response time.
  • iTunes new feed URL box in the Apple tab of PowerPress. DO NOT USE THIS unless you know what it’s for. It is NOT where your Apple Podcasts subscription link goes. That goes in the destinations tab in PowerPress where it says Apple Listing URL.

4 Reasons to Host Your Podcast With Blubrry



There are a plethora of podcast hosting companies out there today. Which, honestly, gets us excited. It means that there are more and more people getting into podcasting as a way to share their unique stories and perspectives with the world. It also excites us because—even as new entrants pop up—our podcast hosting platform continues to be second to none. Sure, there are some who offer everything for “free” and some who put their branding all over your hard work. Not Blubrry Podcasting. We believe you should own your brand, which is why we’ve built one of the most robust, flexible podcasting platforms available. With that in mind, here are 4 reasons to host your podcast with Blubrry:

  1. No-Fault Overage. Files too big, and might push you over your limit for the month? No worries with Blubrry’s exclusive No-Fault Overage for our podcast hosting customer. Sometimes, those files are just too big because the stories inside are so big. Ok. We know that’s not technically how it works, but we believe your stories are worth sharing. Which is why we created no-fault overage. Let’s say you just recorded an amazing episode and you upload your files. Even if they’re too big for your monthly quota (and you haven’t gone over yet this month), you can still publish. We’ll just let you know you’ve exceeded your limit and give you the option of upgrading for the future. It’s that easy.
  2. Video Podcast or Audio Podcast? Both! Honestly, storage space is storage space, and bandwidth is bandwidth, regardless of the file format. So, with Blubrry Podcast Hosting, you don’t need to decide ahead of time if you want to do audio podcasting, video podcasting, or a little of each. You can just focus on sharing your views with your audience in whichever format, at whatever time you feel is right. Video this week, audio next? Cool. And, as always, if you have any questions, our support team is only an email, phone call, or video chat away.
  3. Know your audience better than any other podcasting platform. Blubrry is the first and only podcast hosting company to have an IAB Tech Lab certified podcast stats platform. It’s really kind of a big deal, because it means that your stats are on a platform that is certified to the highest standards in the industry. Which means you can trust the numbers and your advertisers can trust the numbers. Even better? Blubrry now also offers partial download reporting to help you better understand how much of your content your audience is consuming, and if or when they tune out in an episode.
  4. A free podcast website. Yeah. Actually free, actually yours. With PowerPress Sites, you get the power of one of the most widely used podcasting plugins for WordPress. For free. PowerPress Sites makes it ridiculously easy to customize your website to make sure it’s on-brand for your podcast, plus it has all the robust functionality for publishing and syndicating that has made it the go-to for podcasters for more than a decade.

Well, there you have it: 4 reasons to host your podcast with Blubrry Podcast Hosting. Granted, there are about a bazillion other reasons, but who has time to read all that? You’ve got a podcast to produce.


This Podcast is Changing Soon – YP60



Changes coming soon to this podcast. Todd and Mike talk about the changes coming for Your Podcast and PowerPress Podcast (but not telling you the new name yet!). Also, Triton Digital buys Omny Studio and Castbox plays within Waze app.

Thanks for listening to the show and please subscribe at PowerPressPodcast.com.

We love our PowerPress users, please leave us a review 😀

News:

Topics:

  • Ads between podcasts in an app. What do you think about this?  (Spotify and others)
  • Spotify player caution: plays in the Spotify player might not count in your Blubrry stats due to a caching issues (in most cases).
  • Ad Injection coming: July 8th beta testers needed. Contact support@blubrry.com if you are interested.
  • PowerPress update has important updates. If you use PowerPress, UPDATE!

Support:

  • Upload limits for Blubrry hosting.
  • mp3 Encoding. File size is related to bitrate; 128kbps is 1mb per minute, 64kbps is 1/2mb per minute. More than 128 is likely wasting space and bandwidth for you and your listeners.
  • Subscribe links in PowerPress. Why doesn’t my “Apple Podcasts” link show up right away? (hint: you have to put your Apple Listing link in the destinations tab of PowerPress Settings)
  • Keeping it simple. Giving all the apps only one choice in your tags ensures your notes looks the same (as much as it can be) on all apps. Trying to do different things for different platforms is going to drive you nuts. RSS is a standard and different tags for the same thing gives Apps and directories a choice. Some will take one and some will take the other.

To ask questions or to comment on the show, you can contact Todd or Mike here: yourpodcast@blubrry.com.